Sui Network Gains Wall Street Attention: Could Google Deal Push SUI Into The Top 10?

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Sui Network (SUI) has become one of the first launch partners for Google’s Agentic Payments Protocol (AP2). This open-source standard enables AI-driven agents to perform secure, programmable payments without human intervention.

Developed by Mysten Labs, Sui’s Move-based architecture and zkLogin privacy solution made it a natural fit for Google’s initiative. AP2 is already supported by over 60 industry giants, including PayPal, Salesforce, and American Express, signaling its potential to become a cornerstone of automated commerce.

By integrating privacy-first identity and programmable transactions, AP2 could improve how AI interacts with payments, from subscriptions and paywalls to real-world purchases, while positioning Sui at the heart of this technological shift.

ETF Filings Signal Wall Street’s Growing Interest

Adding to the momentum, several ETF issuers have filed applications with the U.S. Securities and Exchange Commission (SEC) that include Sui. Among them is Tuttle Capital’s proposed “SUI Income Blast ETF,” designed to give both institutional and retail investors exposure to the token.

This move follows a broader wave of crypto ETF filings across assets like Avalanche (AVAX) and Bonk (BONK), highlighting Wall Street’s increasing appetite for altcoins. Analysts note that infrastructure-focused projects such as Sui and Avax have stronger chances of approval compared to riskier memecoin-linked products.

If greenlit, a SUI ETF could channel significant liquidity into the network, bracing demand at a time when adoption of AI-driven payments is expected to accelerate.

Price Outlook: Can SUI Break Into the Top 10?

SUI currently trades around $3.58, marking steady gains since the Google announcement.

Technical analysts point to historically tight Bollinger Bands, a pattern that preceded Sui’s 250% rally in December 2023 and a 404% surge in September 2024. If history repeats, SUI could see a 150–200% breakout, targeting prices between $6 and $8.

SUI's price trending sideways on the daily chart. Source: SUIUSD on Tradingview

Market watchers are also considering wider factors, including potential Bitcoin volatility, token unlocks, and regulatory scrutiny over AI-payment integrations. Nevertheless, the rise of Google’s AP2 partnership, ETF filings, and bullish technical signals indicates that Sui could ascend the ranks of major cryptocurrencies.

If momentum persists, analysts believe Sui has a real chance of entering the top 10 digital assets by market capitalisation before 2026, boosting its position in AI-driven finance.

Cover image from ChatGPT, SUIUSD chart from Tradingview

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